Thursday 6th November,2008

The extent to which hair straighteners have revolutionized the lives of women in the UK was documented in December of 2007 when women voted them the greatest invention, beating even mobile phones!

It has since become apparent, however that women no longer look only at effectiveness when buying heated styling appliances. The look is also a deciding factor. The constant growth in the popularity of hair straighteners has led to competition between the different brands to create varying designs and styles in an attempt to out sell one another.

The HG Hair Team have developed a wide range of innovative styling irons which give greater choice, providing the most suitable straightener for the individual.

There is the HG Classic Range which feature the HG Classic and the HG Classic Wide Plated styler, both of which come in black and hot pink.

The HG Diamond Range in which each straightener is encrusted with diamantes, this range comes in black, hot pink and all black (including the plates).

There is also a Limited Edition range available that has a beautiful pattern on the top of the straightener, this can come with or without diamantes, and can also be purchased in black and hot pink.

With the vast range of styles, designs and the huge focus on the look of the straightener it appears that women now not only see straighteners as an essential tool, but also as an accessory!